Comments on: Are Department Stores Using Subliminal Messages to Sell Fragrance? http://www.twirlit.com/2009/11/16/are-department-stores-using-subliminal-messages-to-sell-fragrance/ Mon, 13 Feb 2012 03:43:22 +0000 hourly 1 http://wordpress.org/?v=3.3 By: ronald http://www.twirlit.com/2009/11/16/are-department-stores-using-subliminal-messages-to-sell-fragrance/#comment-9377 ronald Wed, 03 Feb 2010 02:18:41 +0000 http://www.twirlit.com/?p=28155#comment-9377 subliminal messages do work i usem myself to sell gumballs. i put pictures arround the house there subconscious mind can see and they actualy buy them. storse put things they know you will like right where you plan to buy things subliminal messages do work i usem myself to sell gumballs. i put pictures arround the house there subconscious mind can see and they actualy buy them. storse put things they know you will like right where you plan to buy things

]]> By: sarah http://www.twirlit.com/2009/11/16/are-department-stores-using-subliminal-messages-to-sell-fragrance/#comment-7562 sarah Mon, 16 Nov 2009 21:39:52 +0000 http://www.twirlit.com/?p=28155#comment-7562 doesn't seem to be doing anything "tricky." after all, all they are doing is giving you more of an opportunity to smell their product, and if you like it (which the study in your post suggests some do), than all the better. you just found a new perfume that you like (the horror!). really though, it's the same thing as having a HUGE display to advertise any other product -- let's say dishes for this example -- except that instead of marketing a visual product for your eyes, they are marketing an aromatic product for your nose, and get your attention via that route instead. basically: it's the equivalent of a billboard for your nose. doesn’t seem to be doing anything “tricky.” after all, all they are doing is giving you more of an opportunity to smell their product, and if you like it (which the study in your post suggests some do), than all the better. you just found a new perfume that you like (the horror!).

really though, it’s the same thing as having a HUGE display to advertise any other product — let’s say dishes for this example — except that instead of marketing a visual product for your eyes, they are marketing an aromatic product for your nose, and get your attention via that route instead.

basically: it’s the equivalent of a billboard for your nose.

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