Jennifer Aniston Enters the Crowded Celebrity Perfume Market
We often take cues from celebrities when it comes to the clothes we wear, the stores we shop at and the restaurants and clubs we hit up on the nights and weekends! But what of the desire to smell like our favorite celebrities? It seems just about every famous lady has a signature perfume on the market. And people are gobbling them up. But just because Beyoncé’s name is on the bottle doesn’t mean she wears the stuff inside. So why then, in one month, did B’s new “Heat” fragrance sell more than $3 million?
I wonder if people actually like the way it smells, or if they just buy it in the hopes of channeling a bit of Beyoncé’s fierceness? Nevertheless, there must be some magic inside the colorful little bottles that line the beauty counters in department stores worldwide. Soon to be joining perfume pros like Beyoncé, Paris Hilton, Britney Spears, Jennifer Lopez, Sarah Jessica Parker is Jennifer Aniston. Her debut scent Lola Vie, which means Laughing at Life, will hit stores later this year. Preceded by Eva Longoria Parker who’s perfume comes out in this month.
In case you’re counting, here’s a tally of Jen’s stiffest competition:
Jennifer Lopez: 6
Britney Spears/Sarah Jessica Parker: 5
Paris Hilton/Mariah Carey: 3
Good luck, Jen. The perfume counters are getting crowded. But I’m sure she has enough fans out there just dying to smell like her. After all, we all know the story of the much-copied “The Rachel.”